
n 1968 the Kennedy administration closed the Springfield Armory. For the most part, it ended a long-standing process where the Government designed and produced small arms and medium cannons. The change resulted in private industry competing for contracts to procure weapons on a “best value” basis that ended up saving the taxpayer money. The change also meant that private industry would need to develop sales campaigns in order to get their products in front of military customers. Companies need promotional material, giveaways, and advertisement campaigns….